4 Sep 2010
BIG TV JOB CAFE
Aim of Job Alert Channel is to take job-alerts to every jobseeker.
There could be 4 jobseekers in a family. Each would want job alerts
which perfectly match his / her respective resume.
Hence, thru same Subscriber ID / unique Set-top Box No., we should be
able to deliver individualized / personalized alerts to each.
Can be done.
While registering on www.bigtv.co.in
, each will enter
- Personal / individual mobile no., but
- Common Subscriber ID / Set-top Box no. belonging to
family.
Immediately upon registration, following message will flash:
“Your unique PEN (Permanent Executive Number) is ……………“.
Whenever you want to see your
job-alerts, send following SMS;
“ JAT< space > PEN
< space > Subscriber ID “
To
BigTV Short code “
This would enable our server to deliver to Reliance Server, job alerts
for that particular member of that family.
And from that BigTV prepaid a/c, Re.1/- will get deducted.
I have no doubt, such micro-payment will encourage
· All job seeking
family members to register
· Daily viewing
by each family member
Very likely, a Big TV Subscriber will turn this into a business
opportunity.
By inviting job seeking neighbors (who do not have a BigTV subscription),
to avail of this facility for Rs.2 /- !
Then there is following logic in asking for a inclusion of “Subscriber
ID “in the SMS :
Let us say Dilip is a registered jobseeker having BigTV subscription.
He is visiting his friend Manoj who is also a BigTV subscriber.
Dilip will send an SMS as described above but type Manoj’s Subscriber
Id.
We will deliver Dilip’s job-alerts at Manoj’s residence !
So, Dilip can “ access “ his job-alerts on TV Set of any BigTv
Subscriber, anywhere , anytime ! He need not remain tethered to his home !
Of course, you will debit Re.1/- to such BigTV subscriber who permits his TV set to be used
for “ accessing “ job-alerts.
I would not be surprised if 100,000 + CyberCafes of India buy a BigTV
Subscription and turn into BigTV JobCafes !
Hemen Parekh
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